Page 84 - Toucan_Modules_EN
P. 84

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                      ·    Cleaner  energy  and  cutting-edge  technological  innovation.  Accessing
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                         Agrotourism businesses should contribute to the preservation of natural capital,

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                                                o
                                                o
                                                                       h
                                              y

                                                                     .
                                                        i
                                                                                                n
                                                                 e
                                                                 e
                                                             a
                                                             a
                                                                                                n
                               a


                                        n
                                        n
                               a
                                            h
                                                  r
                                                  r
                                                                                                 a

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                                                                                                 a
                                                                    s
                                                                    s
                                            h
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                                                                                      i
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                                                 u
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                                                            r


                                                               e


                                                       e
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                                                                       e
                                                                     w
                                                                 ,
                                                             d
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                                                                        l
                                                                  a
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                                                                        l
                                                             d




                                                      g
                                                      g


                                                              l
                                                         r
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                                                            i
                                                            i
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                                                                       e
                                                               f
                                                         r
                                                            l
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                                                                 ,
                                                              i
                                                              i
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                                                                                                  r
                                                                                                  r
                                           n

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                                                                                    t
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                                                                                                   e
                                                                                    t
                                                                                                   e
                                         o
                             u
                                         o
                                                                                      f
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                             u



                                                                                     o
                                                                                     o
                                                                                p
                                                e
                                                                                p
                           s
                                                                                                    a
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                          e
                          e

                                                                                                    a

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                                             o
                                                                                  a

                           s

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                                              t
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                                   a

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                                                                                            u



                              r

                                                                                        t
                              r
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                                        d
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                                                                                                 a

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                                                                                          e
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                                      d
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                                                                             b
                                                  d
                                                                           s
                                                 n
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                                                                             b
                                                   a
                                                  d
                                                     n
                                                                                                      ’
                                                                                                      ’
                                                     n
                                                                              e
                                                                              e

                         r r resources and do not endanger wildlife, as well as be part  of the rural  area’s
                                                                          a

                                                                                                      s
                                                                          a
                                                                           s
                                           v
                                                            o
                                                     e
                                                                                                      e
                                                                                                  h

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                                                    r
                                            i
                                                                                        r


                                         s
                                                         a
                                                                     d
                                                                                      s
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                                                                                                 i
                                        l

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                                                                                             d
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                                               s
                                                                                u
                                                                           i
                                                                         a
                           f
                                                                                                    t
                                                                                               w
                                                                n

                                                           i
                         offer of cultural services for recreation and education purposes related with the

                                                                          t
                                                                                            e
                                                                                                     h
                                                                              p
                                                                                           t
                         o
                                   l
                          f
                                                 f
                                                                       c
                                    u

                                                               a
                                                                                 r
                                              e
                                                                                 p
                                f
                                               a
                                  t
                                                         l
                                                                 e
                                                                  .
                                              e
                                       f
                                  i
                                         h
                         preservation of the area’s natural heritage.
                                                       r
                                        t
                                                                g
                                             r
                         p
                                                             r
                             e
                                                   n
                                                     t
                                          e
                                                        a
                                                              t
                                                      u
                                                          h

                                                             i
                                                 ’


                                                 s
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                                                              a

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                                                                          r
                                                                                                      y
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                                                                          r
                                                                    r
                                                                    r
                                                                                        w
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                                                           r
                                                                                        w
                                                          u
                                                                                           c
                                                                            a
                                                                                          i
                                                                  t

                                                                                           c
                                                                                                d
                                                                                         h
                                                                                         h
                                                                                          i
                                                                                                d
                                                    a
                                                    a
                                                                  t
                                                                                            h
                                                                                            h

                                                          u
                                                            s
                                                            s

                                                                    e

                                                                            a
                                                             t
                                                             t
                                                                    e
                                                      e



                                                                                  l

                                                                                                    c
                                                                                 u
                                                                i
                                                                                 u
                                                     s

                                                  r
                                                            i
                                                                 n
                                             o
                                             o
                                                                                  t
                                                                i
                                                                                  l
                                                                                                    c
                                                                   e
                                                                                  t
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                                                               ’
                                                     s
                                                                               i
                                                                               i
                                                                              r
                                                                        f
                                                                        f
                                                 c
                                                                              r
                                                               ’
                                               i
                                                                                                     t

                                               i

                                               n
                                                                               c
                                                                                                     t
                                                                               c
                                               n

                                                                 n
                                                                                     e
                                                                                     e
                                                  e
                                                                   e
                                                  e
                                                                      s
                                                         o
                                                                                    r
                                                         o
                                                                      s
                                                                                    r

                                                                         o

                                                      e
                                                                                                 i
                                                                         o
                                                                                              i
                                                                                              i
                                                                                                 i
                                                                                      ,
                                                                                      ,
                                                                                                      l
                                                                                                      l
                                                                                   u
                                            t
                                                                                                  e
                                                                      t
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                                                  r
                                                        t
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                                                            i
                                                                                                  r
                                                                             g
                                                                                                  r
                                                                             g
                                                              s
                                                                                                  e
                                            t
                                                              s
                      ·    Awareness  raising  to  increase  tourists’  interest  for  agriculture,  which  indirectly
                                 t

                                 t

                                                                 s
                                                               d
                                                                 s


                                                             a
                                                                                                      e
                             t
                                                               d
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                                                                                                     h
                            n
                            n
                                                               r
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                                                               r
                               b

                               b
                                                                                                n
                                                                                                n
                                u
                                u
                                                                                               a

                                                                                               a
                                                                                                 d
                              r
                                                                                                 d
                                                                                                      e
                                                             a
                         c c
                         contributes  to  greater  concern  towards  environmental  preservation  and  the
                              i
                              r
                              i
                                                                              t
                                                                                     s
                                                                                     s
                                          e
                                         r
                                         r
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                                                       r
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                                                          t
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                                                                     v
                                                                     v
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                                                       n
                                                       n

                                                                       o
                                                                                  p
                                                                                  p
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                                               r
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                                               r
                                                                                l



                                                                                   r
                                                                                   r
                                                                      i
                                                                                    e

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                                                   n
                                   s
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                                                          o
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                                                          o
                                     t
                                                                              o
                                                                                                    r
                                                                                                     s
                                                                .

                                                                             d

                                                                         b
                                                                .
                                                                         b


                                                                                                      s
                                                                                                      s
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                                                                             d
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                                                                               n
                                                                           e
                                                                           e


                                                                                                     s
                                                                                                      t
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                                                                                         s
                                                                                         s
                                                                  h
                                                                  h
                                                                                          e

                                                                                        e
                                                                                        e
                                                                                       r



                                                                                           n
                                                                                             i
                                                                                            t
                                                                                            t
                                                                                             n
                                                                                             n
                                                                                             i
                                                                   i
                                                                   s
                                                                   s
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                                                                                               g
                                                                                               g
                                                                                                 t
                                                                                                   u
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                                                                                   b
                                                                      a
                                                                      a
                                                                                                   u

                                                                                                    r
                                                                       n
                                                                       n

                                                                                 e
                                                                                 e
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                                                                                      p
                                                                                      p
                                                                                                 t
                                                                                       r
                                                                     c
                                                                                                 o
                                                                                    y
                                                                 T
                                                                 T
                                                                                                 o


                                                    f
                                                         l
                                   e
                             a
                                                         l
                                                   o
                                                   o
                                                    f
                                          o
                                                n
                                          o
                                       v
                                                 t

                                                 t
                             a
                                   e
                                                n
                                       v
                                a
                                                     r
                                               e
                                                      u
                           s
                                               e
                                                     r
                           s
                                        e
                                        e
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                                           p
                          u
                                a
                                           p
                          u

                                  l

                                     d
                                             m
                                             m
                                     d
                              i
                                                             a
                                      e
                              i
                                      e

                                                        a

                                                            e
                                                        a
                         s s sustainable development of rural areas. This can be done by presenting tourists
                                 b
                                                            e
                                 b
                                                             a

                              n
                                          l

                            t
                              n
                                                          a
                            t
                                                            r
                                                          a
                                                            r
                                          l
                                                               s
                                                       r
                                                       r

                                                               s
                         new experiences as part of the agrotourism services provision, to directly get in
                         n e w   e x p e r i e n c e s   a s   p a r t   o f   t h e   a g r o t o u r i s m   s e r v i c e s   p r o v i s i o n ,   t o   d i r e c t l y   g e t   i n
                                                           a
                                                                          l
                                                                           i
                                                                           i
                                                                                               i
                                                           a
                                                                                               i
                                                                                                g
                                                   ,
                                            n
                                                                                                g


                                                   ,
                                                                                  t
                                                                  g
                                                                  g
                                                                                  t
                                            n
                                                                                   o
                                                                                   o
                                                                                    c
                                                                                    c
                                                                                               n
                                                                    ,
                                           u
                                           u
                                                                    ,

                                                                           n
                                                                           n

                                                                                               n
                                w
                                w

                                                                                           d
                                                                                           d
                                                      g
                                                        ,
                                                        ,
                                                      g

                                                      .



                                                                                        p
                                                                                        p

                                                                      a
                                                                                         r
                                                                        n
                                                                        n
                                     h
                                                                                          o
                                                                                          o
                                     h
                                                        .
                                      e
                                      e
                                                                      a
                                    t
                                                        .
                                                                                         r
                                    t
                                                      .
                                                     e
                                                     e
                                                                                              c
                                         o
                                  t
                                  t
                                         o
                                                                                              c


                                 i
                                                                          l
                                                                                     k
                                 i
                                                                                     k
                                                          h


                                                                                            u
                                  h
                                                                         d
                                                                         d
                                  h
                                                                                            u
                                                                                      ,
                                                          h
                                                                                      ,
                                        c
                                        c
                                                                     h
                                                                     h
                                                                               v
                           u
                                                i
                                                                                                  ,
                                                             v
                           u
                                              r
                                              r
                                                                                                  ,


                                                                                e
                                                 d
                                             t
                                             t
                                                                               v
                         t t touch with the countryside, e.g., harvesting, handling livestock, producing, and
                                                             v
                                                                              l
                                                                 n
                            c


                                                i
                                                                              l
                                                                 n
                            c
                                                                                                   a
                                                                                 s
                                                                                                   a
                                                                                 s
                                                  e
                                                  e
                                              y
                                              y
                                                                 i
                                                s
                          o
                                                               s
                                                                t
                                                            r
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                                                                            g
                                                s
                              h
                              h
                                                                               i
                                                                               i
                          o
                                                                                                      d
                                                                t
                                                                            g
                                                              e
                                                                                e
                                                                 i
                                                                                                    n
                                                                                                    n
                                                               s
                                                              e
                                                                                                      d
                                                 d
                                                                                        g
                                                        e
                                                    w
                                                                                                     e
                                                                                            o
                                                                      e
                                   p
                                                                          v
                                                                                 e
                                         c
                                                                                       a
                                               u
                                        u
                                                                             n
                                                              e
                                                                c
                                                          p
                                       d
                                 g
                                                                         n
                           e
                                                         x
                                                                                              u
                                                                    h
                                              o
                         p p r r e p a r r i i n g     p r r o d u c t t s s . .     T T o u r r i i s s t t s s     w i i l l l l     e x p e r r i i e n c e     t t h e     e n v i i r r o n m e n t t     o f f     a g r r o t t o u r r i i s s m     s s i i t t e s s
                            p
                         preparing products. Tourists will experience the environment of agrotourism sites
                                                                  e
                                                                               m
                                                                                                 m
                                                                            o
                                     o
                              a
                                                            e
                                                                        e
                                                               n
                                                                                    o
                                n
                                                                                  n
                                                                                          o
                                            o

                                        t
                                       v
                                                                                                a
                                                      u
                                                                             t

                              f

                                                                         p
                                                                            c
                                  p
                                                  s
                                                                r
                                                        r
                                                      t
                              e
                                                   n
                                                                                            b
                                                                   a
                                   o

                                                                                                    u
                                                                                                  v

                                                                                       a
                                                                     o
                           n
                                                                                  o
                                                d
                                     i
                                                            n
                                                                                                      s
                                                                                                      r
                                        i
                                                                        x
                                                                       e
                         a
                                      t
                                 l
                                                          a
                                                        e

                                                                                     h
                            d
                                                                                               h
                                              a
                         and feel positivity towards nature and are also expected to change behaviours

                                                                              e
                                                                                          e

                                                    a
                                           t
                                                                                                   i
                                                                    l
                                                               a
                                                r
                                e
                                         y

                                                                    s
                                                                                         g
                                     s
                                                                               d
                                                                                        n

                                             w
                                                                                                   o
                                                             d
                                                                                 t
                                                                                              e
                                                                           e
                                       i
                                                                                    c
                                                                 e
                         when returned from their holidays.
                         w h e n   r e t u r n e d   f r o m   t h e i r   h o l i d a y s .
                                                       r
                                                         t
                                   s
                                                                                         a
                                    a
                                                                                          l
                                       d
                                                                        t
                                                                       s
                                                                              s


                                                                                        r
                                                                e
                                                                                                      d
                                                                                           s
                                                              e
                                                      o
                                      n

                                                                        i
                                                i

                                                 n
                                           i
                                                                   r
                                                                                 g
                                                                             A
                                              t

                                           l
                                j
                                o
                                                  i

                                                                    a
                            u
                                                                          n
                                                                                     u
                                                                                              e
                                                           e

                                                   n
                                            s
                                                                                   i


                              e
                                                                                  r

                                                                            .
                                                    g
                                                                   t
                                                                                                m
                                                                                   c
                                                            g
                             r
                                                                                                  s
                                            l
                                                                 n
                                                      f
                                               a
                                                         h

                                                                                      t
                                                              r
                                                                                             s
                          u
                                                                                       u
                                                                         i
                                                                                            y
                                                                                                    n
                                                                                a
                                                                         o
                                                                     n
                           t
                                                                                      l
                                 b
                                                                                                   a
                                          k
                                              r
                                                                                              t

                                         s
                      ·    F Future jobs and skills training for the green transition. As agricultural systems and
                         businesses  become  more  complex,  agropreneurs  need  to  improve  their
                         b u s i n e s s e s    b e c o m e    m o r e    c o m p l e x ,    a g r o p r e n e u r s  n e e d    t o    i m p r o v e    t h e i r
                                                                                  a
                                                  n
                                                                                          g
                                       d
                                      n
                                                                                       d
                                                                                      n
                                                                        n
                                          h
                                            e
                                                                                     a
                                                     n
                                                w
                                                                                g
                                                                         e
                                                    e
                                               o
                                                                              d
                                                                    b
                            p
                                                         p
                                                               u
                         e e m p l l o y e e s s      a n d      t t h e i i r r      o w n      e n t t r r e p r r e n e u r r i i a l l , ,      b u s s i i n e s s s s , ,      d i i g i i t t a l l      a n d      g r r e e n      s s k i i l l l l s s      t t o
                                                                                            e
                                                        e
                                     a
                                e
                                                                                              n
                                                                                                 k
                          m
                                                                      u
                         employees  and  their  own  entrepreneurial,  business,  digital  and  green  skills  to
                                                            n
                              o
                                                           e
                                  e
                                                              e
                                                                                                      o
                                                                                             e
                               y
                                                                 a
                                                                                              t

                                                          n
                                n
                                                              l
                                                                                               o
                                                                                              t

                                i
                                                                    r
                                i
                                                                    r

                                                                                               o

                                           r

                                           r
                                                                          m
                                                                                      o
                                                                     t
                                                                     t
                                                                                      o
                                                                          m
                                                                               s
                                                     s
                                                     s
                                                                                             s
                                                                               s


                                                          i
                                                          n
                                          p
                                n

                                                                                     f
                                                                                     f
                                                                    i


                                                          i
                                          p
                                                                    i
                                                              l
                                                                                 e
                                                                                 e

                            i
                                              e
                                                             b
                            i
                             n
                                                                                                 c
                                                                                                 c
                             n

                                                                            b
                                                                            b
                                                                 a
                                                                 a
                                                                                n
                                                                                                    m
                                                                                n
                           a
                           a
                                                                                                   o
                                                             b
                                              e
                                                  e
                                                                                                    m
                                                                                                   o
                                                  e
                                            o
                                            o

                                                            a
                                                            a
                                                   i
                                                   i
                                                                                   s
                                                                                   s
                               a
                               a

                                                    r
                                                    r
                                                                              u
                                             v
                                             v
                                                                              u
                                                                                i
                                                                  g
                                                                  g
                                                                                i


                              t
                                                                                   s
                                                                                   s
                              t
                                                               e
                                                                        i
                                                               e
                                                      u
                                                      u
                                                                        i
                                                                                                      e
                                                                                                      e


                                                         a
                                                                         s
                                                                                            r
                                                                         s
                                                                     o
                                   a
                                                                                            r
                                   a
                                       i
                                       i
                                                                                       r
                                                                                       r
                                                         a
                                                                        r
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                                                                        r
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                                                                       u
                                                       s
                                                                                          e
                                                                                          e
                                     d
                                                       s
                                     d
                                                                                           a
                                                                                           a


                                                t
                                                t
                                                                                        y
                                                        t
                                                                                        y
                                    n
                                    n
                                        m
                         maintain  and improve  their  sustainable  agritourism  business  for  years  to  come
                                                                     o
                                                 h
                         m m
                                        m
                                                 h
                                                                                             s
                                             e
                                                                                        g
                                                                                t
                                                                                t
                                                                                                  t
                                                                                                  t
                                                       l
                                                       l
                            a

                                                            a
                                             e
                            a
                                                                         r
                                                            a
                                                                     i
                                                                  o
                                                                  o
                                 g
                                                                                             p

                                                                                       l
                                 g

                                                                                             p
                                            n
                                            n

                                                         r
                                                                     s
                                                                                        g

                                    e
                                                                                                 c
                                                                                                 c
                              r
                                    e
                              r
                                     l
                                                                 t
                                     l

                                                                                                   i
                                                                              ,
                                                       t
                                                                              ,
                                                                 t
                                                                                                   i
                                                 a
                           g
                                                              n
                           g
                                                                                e
                                                                                e
                                                 a
                                                       t
                                                              n
                                               w
                                               w
                                                                     i
                                                                                  c
                                                         r
                                                               d
                                                                                          e
                                                                         r

                                                                            d
                                                                                  c
                                                                            d
                                      e
                                                  g
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                                                                                          e
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                                                               d
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                                                                                     o

                                i
                                                                                               r
                                                                                               r
                                   r
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                                                                          e
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                                                    i


                                                                                     o
                                                      u
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                                                                      m
                                           t
                                n
                                n
                                           t

                                                                     s
                              d
                                       v
                                         n
                              d
                                                                   u
                                                                   u
                                                    r
                                                    r
                                                                                       l
                                        a

                                                                                   h
                                                        u
                                                                                   h
                                       v
                                        a
                                                        u
                         r r regarding relevant new agricultural and tourism trends, technologies, practices,
                                                           l
                                                                           n
                                                                           n
                                                                                           s
                          e
                                                           l
                                                                                           s
                                                                                            ,
                          e
                                                                    r
                                                          a

                                         n
                                                                    r


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                                                                                                      l
                                                                                                      l
                                                h
                                                                                                     u
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                                                h
                                                                                                     u
                         and  activities.  They  should  also  support  local  training  youth  and  adult
                           n
                                                                                                      t
                           n

                                                                                            a
                                                                                            a

                                       .
                                       .
                                   v
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                                                                                                  a
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                               a


                               a
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                                                                          l
                                                                          l

                                                                   r
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                                                                         a
                                                                         a

                                                    d
                                                    d



                                                                        c
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                         p
                         programmes as high-skilled and environmentally concerned labour force will be
                                                                                     a
                              a
                                                                                    l
                                                    a
                                           g

                                                                          o
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                                         h
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                                                               n

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                                                                                       o

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                                                                                n
                                                                                                   i
                                                             o
                                               k
                                                             r
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                                                i
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                                                                              e
                         needed in the future.
                         n e e d e d   i n   t h e   f u t u r e .
                                             m
                                     c
                                                   e
                             o
                                                                                               n
                                        c
                                           m
                      ·    E E m p o w e r r     l l o c a l l     c o m m u n i i t t i i e s ’ ’     c o l l l l a b o r r a t t i i o n     a n d     m u t t u a l l     l l e a r r n i i n g     b y     g e t t     i i n v o l l v e d
                                                      c
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                                      a
                                                                                                      d
                                                            o
                                                                        m
                                                                                        b
                                                    s
                                                                                                v
                                                n
                         Empower local communities’ collaboration and mutual learning by get involved
                                                                   a
                                          o
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                                                       o
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                          m
                                                                                 a
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                                                    e
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                                                                          s
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                                                                s
                                                               r
                                                                                                      n
                                                                     u
                                                              u
                                                                      s
                                                                               a
                                                                                     e

                         in decision-making processes. Agrotourism businesses can take an active role in
                                              r
                                                  s

                                                                              c
                                                          r
                         l
                                                                   s
                                                                                                   v
                         local policy and decision-making processes, involving a broad range of relevant
                           c


                                                          p
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                         s s stakeholders from the local community to identify best practices and replicate
                                                                   d
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                                                                            s

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                         them, discuss local environmental challenges, and stimulate the development
                                                                                u
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                                           d




                                           d
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                         of  tailor-made  and  integrated  policy  solutions  and  investments.  This  can  be
                                                                                               c
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                                                     t
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                                                                 o
                                                                                v
                                                                                       n
                                                                                       n


                                                                                v
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                             e
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                                                                         o
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                                                                                    t
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                                           f
                                                                         s
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                         achieved through formal (e.g., creation of an association with regular meetings
                         a a
                                        g
                                        g
                                                                                       r
                                                                                       r
                                                                           c
                                                                           c

                                                                               o
                                                        c
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                                                        c


                                                                       a


                                   t
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                                                                                n

                                                                                           l
                                    h

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                                                                               i
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                                                  (
                                                                                                      s
                                                 l
                                                               n
                         a n d   a   f o r m a l   c o n s u l t a t i o n   p r o c e s s   b y   t h e   m u n i c i p a l i t y )   o r   i n f o r m a l   e n g a g e m e n t
                         and a formal consultation process by the municipality) or informal engagement
                                                                                                   t
                                                                           i
                                                            n


                                                            n
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                                                       n
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                                       .
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                                                                                        i
                                       .
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                                                                                              s
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                                                      i
                                                      i
                                   (
                                   (

                                   e
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                                                                                          c

                                                                                             n
                                                                                             n



                                                                   e

                                         p

                                                                   e
                         m m
                                                                                                     n
                                         p
                         methods  (e.g.,  participation  in  conferences,  seminars  or  public  consultations
                                                                                      b


                                d
                                d
                                                                         m
                                                                                               u
                                                                                               u
                                                                                      b
                                                                         m
                                                a
                                                                                       l
                                       ,
                                       ,
                                                                                       l
                                                                                                     n
                         promoted by the municipality).
                         p r o m o t e d   b y   t h e   m u n i c i p a l i t y ) .
                      ·    E m b r a c i n g    a    c i r c u l a r    e c o n o m y    m o d e l .    A g r o t o u r i s m    b u s i n e s s e s    s h o u l d    h a v e    a
                         Embracing  a  circular  economy  model.  Agrotourism  businesses  should  have  a
                                                                                                d

                                                    r
                                                                          n
                              e
                                                                                     e
                                                              n
                                                                                             t
                                    m
                                                                                    v
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                                                o
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                          r
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                                                                             l
                            a
                                                                                                 i

                                                                                        o
                                                            c

                                      m
                                                       l
                         greater  commitment  to  circular  economy  as  an  alternative  to  a  traditional
                                                                                              r
                                                                            a
                                                    i
                                            n
                                                           e
                                                                                        t
                           e
                                                                                   t
                                                                                               a
                                r
                                                                        a
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                                           e
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                                 c
                                                                                                       l
                                        t


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                                                                                    i
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                                                                               e
                                             t
                         g
                                                  c

                                        i
                                                                                                    n
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                         l l
                          i

                         linear  economy  of  producing,  using,  and  disposing  of  waste  or  unsold  food
                          i
                          n
                          n
                                                                                                    o
                                                                                                    o

                                                               a
                                                              ,
                           e
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                                                                                                      d
                                                                 n
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                                                                 n
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                                                                         s

                                                                                      e
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                                                                                     t
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                                                       ,
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                                                                       p




                                                                        o
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                                                  u


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                                                                                f
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                                                           n


                                                           n
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