Page 123 - Toucan_Modules_EN
P. 123
d
b
c
c
n
h
n
e
guides can continually improve their sustainability practices and provide an
e
a
g g u i i d e s s c a n c o n t t i i n u a l l l l y i i m p r r o v e t t h e i i r r s s u s s t t a i i n a b i i l l i i t t y p r r a c t t i i c e s s a n d p r r o v i i d e a n
a
a
a
u
a
a
p
a
m
n
n
c
e
n
o
o
u
p
c
v
y
y
e
v
e
d
p
u
d
n
o
e
o
i
r
e
r
n
e
c
x
m
even better customer experience.
p
e
e
b
n
e
t
e
t
v
c
.
r
t
u
s
e
e
p
r
i
a
o
t
n
m
n
m
o
l
s
c
n
s
a
e
f
g
i
U
n
o
s
e
i
i
5. Using social media and online platforms.
d
a
a
l
l
d
c
g
n
p
n
e
o
d
d
n
a
u
d
u
a
a
p
n
o
e
u
a
a
c
a
o
p
d
o
n
o
o
m
Tour operators and guides can use social media and online platforms to promote
T T o u r r o p e r r a t t o r r s s a n d g u i i d e s s c a n u s s e s s o c i i a l l m e d i i a a n d o n l l i i n e p l l a t t f f o r r m s s t t o p r r o m o
m
e
a
e
o
m
o
o
e
B
t
a
e
t
r
B
r
e
e
t
t
p
u
e
g
m
m
s
g
p
p
u
r
u
a
a
a
u
u
p
y
u
r
y
c
a
a
e
e
'
c
s
s
'
n
s
m
s
s
a
m
n
c
s
o
o
s
i
i
i
i
n
n
a
c
a
n
n
a
a
y
y
s
i
i
c
a
i
c
.
.
i
c
c
t
a
a
r
i
i
r
r
r
a
o
h
h
a
o
o
t
n
n
o
g
g
l
d
h
h
g
e
t t
their company's image and encourage sustainable tourism practices. By sharing
g
l
e
e
n
n
i
i
e
d
e
e
r
s
m
b
s
m
s
b
r
e
e
i
i
e
e
c
,
r
r
l
t
t
a
r
a
r
r
r
e
p
i
e
n
e
a
g
g
i
e
p
p
i
i
,
e
p
t
t
l
i
e
a
a
e
u
e
o
stories and images of sustainable tourism practices, they can create a positive
n
d
d
o
b
i
a
n
s s
b
v
v
f
s
c
c
c
c
c
o
o
f
h
t
t
a
u
h
r
r
s
s
s
c
s
i
m
t
a
e
s
t
t
m
t
s
t
s
m
m
a
e
s
a
e
y
o
o
a
n
a
a
a
s
c
y
e
s
a
i
t
n
t
t
u
i
n
s
i
o
s
o
a
u
i
s
i
o
i impression of their company and inspire consumers to choose sustainable tourism
e
m
a
o
t
c
i
a
f
s
y
s
d
m
u
h
c
m
o
b
t
i
s
s
n
t
t
n
h
n
p
o
r
e
e
o
i
i
a
n
o
r
r
o
e
s
u
s
l
a
p
,
m
m
d
a
d
r
r
a
a
a
a
a
l
y
e
y
n
c
n
e
c
,
s
i
l
a
a
l
n
t
m
s
h
m
t
e
a
i
a
e
n
h
l
e
a
a
e
n
h
h
i
l
l
i
n
t
h
s
t
o
n
h
s
i
r
r
a
a
n
n
r
m
m
a
t
t
i
i
a
e
e
r
o
l
f
o
i
n
n
f
o
p
p
o
l
o
o
s
o
o
o
s
s
i
s
i
c
f
f
c
d
d
o
options. Through social media and online platforms, they can also share information
n
o
a n d r a i s e a w a r e n e s s o f l e s s e r k n o w n i s s u e s , a s w e l l a s s e e k f e e d b a c k t o i m p r o v e
and raise awareness of lesser-known issues, as well as seek feedback to improve
themselves in the future.
s
i
s
n
a
s
e
a
r
v
s
u
n
r
a
6. Partnering with businesses that share your vision.
.
P
i
i
i
r
t
t
h
t
n
s
s
e
h
u
n
o
b
r
o
w
t
e
e
g
h
y
i
n
c
e
c
e
n
c
p
n
d
y
v
a
a
a
o
a
n
h
a
c
n
n
H H a v i i n g p a r r t t n e r r s s i i n c r r e a s s e s s t t h e e f f f f i i c i i e n c y o f f a n a c t t i i o n p l l a n a n d c r r e a t t e s s s s t t r r o n g
Having partners increases the efficiency of an action plan and creates strong
c
n
e
n
g
p
e
n
a
e
e
o
e
o
a
e
g
a
c
e
o
o
a
k
n
d
w
w
o
o
k
e
o
e
c
w
e
h
networks that can work together towards precise goals, like emissions reduction.
n
e
g
n n e t t w o r r k s s t t h a t t c a n w o r r k t t o g e t t h e r r t t o w a r r d s s p r r e c i i s s e g o a l l s s , , l l i i k e e m i i s s s s i i o n s s r r e d u c t t i i o n . .
c
m
a
n
g
k
u
e
o
a
e
e
a
d
h
o
p
e
Sustainable practices can be promoted more effectively when there is consistency
d
v
y
S S u s s t t a i i n a b l l e p r r a c t t i i c e s s c a n b e p r r o m o t t e d m o r r e e f f f f e c t t i i v e l l y w h e n t t h e r r e i i s s c o n s s i i s s t t e n c y
e
u
c
p
e
w
c
e
h
o
o
p
e
m
c
h
e
e
a
c
e
a
c
e
e
a
e
n
n
a
c
b
m
n
y
e
n
o
o
n
b
(
t
F
h
o
e
e
c
s
u
o
m
e
o
n
t
r
s
,
.
s
d
p
v
2
i
d
2
0
e
)
e
2
r
a
o
c
in the experiences provided to the customer (Fonseca, 2022).
t
n
o
a
n
r
o
n
m
t
,
m
y
y
o
t
a
e
c
e
e
e
c
s
w
w
o
a
a
n
r
c
c
n
n
s
,
s
i
i
e
e
a
a
s
t
n
n
t
s
y
y
l
n
For instance, a network of environmentally conscious businesses can more easily
F F
n
o
r
r
o
l
i
i
c
c
l
m
r
r
m
o
l
o
l
l
e
e
e
t
a
a
t
s
a
a
n
n
e
e
e
f
f
s
n
n
r
n
s
i
i
e
s
s
e
n
o
k
k
b
b
o
r
v
v
n
i
i
n
c
e
o
u
u
e
i
s
s
s
c
o
s
s
u
s
o
o
i
u
p
n
h
h
p
o
l
r
o
l
t
t
t
i
f
t
f
r
i
n
e
n
u
u
p
e
p
t
t
s s
a
support the preservation of the environment and the local development
n
n
o
a
o
n
r
r
v
d
v
t
t
m
m
n
e
e
p
n
p
d
o
o
e
t
r
r
t
l
e
e
n
n
d
d
n
t
c
n
c
l
a
e
a
e
a
m
m
a
e
e
e
h
e
s
h
s
p
i
e
e
e
i
e
v
e
v
l
e
t
t
v
l
h
t
v
r
o
p
o
o
e
o
o
o
h
r
c
o
a
e
i
l
o
i
c
f
c
a
s
n
m
e
t
a
o
i
n
d
c
i
e
i
d
t
e
s
a
v
r
m
s
r
(Škorić,2022). Partnerships can include accommodation facilities and service
n
n
t
e
s
c
u
i
h
a
p
i
.
P
n
a
l
r
c
d
a
n
m
o
a
g
s
o
e
e
a
n
v
n
k
o
d
/
b
n
n
e
c
o
w
s
a
a
a
a
o
e
d
c
n
a
u
n
e
e
a
providers, local destination marketing organisations, local restaurants/bars/wineries,
g
o
p p r r o v i i d e r r s , , l l o c a l l d e s s t t i i n a t t i i o n m a r r k e t t i i n g o r r g a n i i s a t t i i o n s s , , l l o c a l l r r e s s t t a u r r a n t t s s / b a r r s s / / w i i n e r r i i e s s , ,
e
a
e
s
n
t
e
m
m
l
s
s
a
s
g
l
d
o
r
l
d
o
l
u
local museums and art galleries, and so on.
n
n
r
o
i
u
c
a
,
a
a
.
a
i
c
s
t
u
u
p
h
a
o
r
i
o
a
t
n
t
z
r
s
e
r
i
i
g
p
t
o
u
u
g
d
o
n
o
a
s
r
m
s
r
o
e
b
n
n
a
s
s
d
n
i
l
e
e
n
a
i
Tour operators and guides can partner with sustainable tourism organizations to
t
a
t
w
a
r
r
T
promote responsible and sustainable tourism practices. By doing so, they can align
p r o m o t e r e s p o n s i b l e a n d s u s t a i n a b l e t o u r i s m p r a c t i c e s . B y d o i n g s o , t h e y c a n a l i g n
r
r
h
e
o
i
i
r
d
h
s
s
a
r
i
l
a
e
e
o
n
c
i
p
c
a
o
i
e
e
t
b
e
e
m
b
e
r
a
a
o
o
i
c
l
t
t
i
s
e
i
e
i
g
a
n
e
r
g
c
i
i
r
r
m
s
v
h
w
t
m
e
t t
a
e
e
e
z
i
i
z
t
f
i
a
d
v
t
themselves with credible organizations and create a positive image for their
v
t
h
i
d
h
m
s
d
w
t
a
e
s
l
l
s
a
g
s
n
a
o
n
n
e
v
a
o
e
t
f
e
e
t
r
r
p
g
i
n
o
h
company.
a
i
u
.
u
g
n
e
e
n
a
u
n
a
u
g
n
t
n
t
t
t
o
o
h
a
t
i
c
n
r
r
i
a
n
u
a
u
a
t
v
c
r
v
n
c
c
i
a
r
s
r
i
r
.
t
g
r
b
g
m
o
r
e
u
u
g
e
D
D
m
d
d
i
,
,
a
a
s
s
s
o
g
c
e
g
e
i
t
e
b
i
t
t
a
e
e
a
e
e
i
p
c
o
o
p
i
i
e
s
v
g
e
e
s
h
e
g
g
e
7. Discouraging negative impact behaviours, encourage green attitudes.
i
v
i
r
d
i
u
a
p
a
a
s
o
r
g
e
a
g
e
o
c
i
c
m
Tour operators and guides can play a significant role in encouraging customers to
e
o
s
a
g
l
u
t
n
a
c
o
n
o
n
s
u
r
a
o
n
r
n
i
t
c
o
n
i
i
d
r
u
e
n
s
y
g
l
r
T
e
t
p
f
s
t
n
v
c
n
p
o
b
c
m
a
n
d
be mindful of the environment and to appreciate sustainable practices (Leiman,
u
u
L
a
c
e
e
a
a
e
o
e
e
e
p
n
a
n
d
e
a
n
b b e m i i n d f f u l l o f f t t h e e n v i i r r o n m e n t t a n d t t o a p p r r e c i i a t t e s s u s s t t a i i n a b l l e p r r a c t t i i c e s s ( ( L e i i m a n , ,
a
n
e
o
h
p
m
e
m
A
2
l
1
r
l
e
f
e
e
e
h
d
2
2021). A few easy steps to succeed this are the following:
0
f
y
o
t
t
w
s
n
h
s
s
e
)
i
u
:
p
a
o
g
.
i
o
a
s
t
c
e
s
e
c
t
w
i
m
d
i
e
n
o
i
e
.
t
a
n
i
f
t
e
s
o
r
v
r
o
n
a
t
p
s
r
t
s
a
l
r
n
y
l
· Using eco-friendly transportation in tours, encouraging low-emission travel.
i
i
k
t
a
,
o
,
l
g
i
n
a
,
e
.
i
r
,
t
v
h
h
g
c
h
e
g
i
t
c
n
t
y
f
(
w
p
l
y
c
a
k
n
d
i
c
i
a
e
s
y
n
,
l
e
c
)
r
· Encouraging physical activity (walking, hiking, cycling, etc.) and, therefore,
n
v
r
c
l
e
e
e
e
s
e
r
p
.
e
a
carbon-free travel experiences.
i
e
t
f
r
x
Discouraging littering and reducing waste during tours (e.g., by providing
· D i s c o u r a g i n g l i t t e r i n g a n d r e d u c i n g w a s t e d u r i n g t o u r s ( e . g . , b y p r o v i d i n g
a
p
b
s
s
t
n
i
c
l
r
a
e
i
r
g
e
n
s
i
h
o
t
a
n
r
u
e
r
r reusable water recipients or encouraging this practice).
e
o
t
a
c
w
e
p
i
i
g
t
e
c
.
)
r
e
c
u
c
a
· Promoting proper discarding practices and recycling.
c
y
r
e
c
a
c
g
n
t
d
s
l
i
i
s
a
r
c
p
e
g
i
d
r
n
n
i
d
e
d
s
r
n
a
o
a
c
w
d
u
l
n
i
n
r
c
d
c
g
u
y
r
e
i
s
n
o
g
a
l
p
t
t
t
e
e
l
r
n
i
p
i
s
i
l
o
u
d
l
i
c
u
d
a
a
f
· Encouraging wildlife and local culture respect and discouraging any disruption
f
m
e
h
i
w
with harmful effects.
e
f
l
u
.
h
t
r
t
c
s
a
f
i
n
m
n
r
n
a
g
d
c
w
e
y
b
e
n
e
r
a
l
n
c
o
i
s
a
d
y
e
g
l
s
i
a
t
i
l
d
f
e
a
s
l
t
g
d
a
a
n
i
l
u
o
r
e
· Following rules and regulations regarding wildlife and ecosystem balance in any
u
e
s
r
n
location they send their customers.
o
l
t
s
s
e
d
e
h
y
t
u
e
h
n
c
r
i
t
c
a
n
i
o
t
p
p
l
p
,
u
r
l
o
o
s
· Choosing local products, local workers, and local suppliers to enhance local
o
c
n
d
t
l
s
c
d
l
a
c
u
,
a
o
e
k
r
e
a
t
o
l
o
n
a
w
c
l
l
n
o
h
c
l
s
r
l
i
e
a
r
a
c
s
e
e
n
o
a
g
e
u
c
e
n
d
c
u
y
e e c o n o m y w h i i l l e s s i i m u l l t t a n e o u s s l l y r r e d u c i i n g c a r r b o n e m i i s s s s i i o n s s t t h a n k s s t t o s s h o r r t t e r r
n
economy while simultaneously reducing carbon emissions thanks to shorter
w
h
o
e
m
m
e
h
o
m
n
o
o
c
a
h
y
k
n
o
a
b
n
u
o
travel distances.
a
i
.
c
l
s
t
t
e
f
h
c
e
u
i
c
r
e
c
r
p
a
s
a
e
o
p
d
t
l
n
n
· Offering tips on respectful and ethical practices.
| 127
