Page 118 - Toucan_Modules_EN
P. 118
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6.2. The role of tour operators and guides
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in efficient energy use and reduced
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In the domains of efficient energy use and responsible consumption, tour operators and
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guides can play a crucial role by:
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1. Learning about benchmarking in their domain
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The sustainability of tourism and any related activities can only be considered to have a
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long-term positive impact if they can be measured to generate result analysis and
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progress assessment. For that purpose, benchmarking must be implemented to
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way, they can advertise the positive impact of organised actions, increase
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competitiveness, and raise awareness on small steps that can make a big difference.
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To measure your company’s carbon footprint, you can use online
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measurement tools like the Carbon Measurement Blueprint for Tour Operators provided
m e a s u r e m e n t t o o l s l i k e t h e C a r b o n M e a s u r e m e n t B l u e p r i n t f o r T o u r O p e r a t o r s
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by Intrepid (https://www.intrepidtravel.com/eu/download-our-carbon-measurement-
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blueprint-for-tour-operators). Upon completing the measurement, you can adjust your
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sustainability goals and improve your actions.
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